Sports Reality
Michael Fraizer

Michael Fraizer

After a 32 year corporate career, Mike concentrates on a focused set of business and charitable interests.  On the sports side,  he and his wife Elizabeth established the Richmond Raiders professional indoor football team which  enjoyed six successful seasons serving the Richmond metro area.  As a result of that experience and working with the Washington Redskins and City of Richmond during 2012  to locate and design the team's training  camp facility, he saw that area was not served by a full capability sports performance training center and decided to fill that gap. So Sports Reality was born.  Growing up in Nebraska in a football culture that expects first class facilities and support as well as personally competing in swimming, AAU water polo and rugby during his younger years, Mike appreciates the needs of athletes, their families, coaches and all those that make sports happen.

jeff gonos

Jeff Gonos
General Manager

Jeff joined Sports Reality after an extensive career in working in professional football management. Most recently he served as the General Manger of the Bloomington Edge professional indoor football team in Bloomington, Illinois where he helped guide the team to the 2016 Northern Conference Championship game. Prior to his work in Bloomington, he served as the Executive Director of the Professional Indoor Football League from 2011-2014 after spending the 13 prior seasons working in management roles for various professional football teams.

Gonos began his career with the Erie Invaders of the Indoor Football League in 1999 before moving on to work as the Operations Coordinator for the Greensboro Prowlers from 2000-2003. In 2004, Gonos spent time doing an internship with the Carolina Panthers of the National Football League. Following the internship, Gonos moved on to work with the Amsterdam Admirals of NFL Europe as the teams’ Operation Manager. The Admirals captured the World Bowl Championship that year.

Gonos then returned to the Arena Football League as the Director of Football Operations for the Austin Wranglers from 2005-2007 and then took the General Manager position with the Columbus Lions. While with the Lions, the team made the playoffs every year, compiled a 40-11 regular season record, and won the 2010 SIFL Championship.

Jeff understands well the commitment and support athletes need to rise to their full potential. He is excited by the opportunity to work with athletes across multiple sports to take advantage of the unique platform provided by Sports Reality and help athletes in the Richmond area achieve their dreams.


Josh Bush
Director - Sports Performance

Josh Bush joined Sports Reality Performance after working as a Tactical Performance Specialist with Army 7th Special Forces Group at Eglin Air Force Base in Florida. Bush is Strength and Conditioning Coach Certified (SCCC) by the Collegiate Strength and Conditioning Coaches Association (CSCCa), Certified Strength and Conditioning Specialist by the National Strength and Conditioning Association (NSCA), and also has two certifications by USA Weightlifting (USAW SP).

Prior to working with Army 7th Special Forces Group he spent 8 years at Morgan State University as the Head Strength and Conditioning Coach. At Morgan State University he oversaw the direction of the Strength and Conditioning Department for sport specific Strength and Conditioning programs for the development of all 14 Varsity sports.

Before arriving at Morgan State University, Bush was at the University of North Carolina as a Graduate Assistant Strength and Conditioning Coach. He worked with Football and the Women’s Basketball Program under Master Strength Coach Jeff Connors (Assistant A.D./Director of Strength and Conditioning) from 2005-2006. Bush served as the Graduate Assistant Strength and Conditioning Coach at Austin Peay State University from 2004-2005, where he received his Master’s degree in Health and Human Performance with a concentration in Exercise Science.

A competitive power lifter for the past 8 years, best lifts in competition raw are Squat 660 lbs, Bench 470 lbs, and Deadlift 720 lbs. Bush has won numerous power lifting competitions/best lifter awards and holds the State of Maryland and Virginia raw full meet power lifting records in the Squat, Bench, Deadlift, and Total. He has won multiple National and World Championships and best lifter awards. He has trained numerous times at the renowned Westside Barbell in Columbus, OH (which is by invitation only) and was invited to have permanent training access there in 2010.

Read More ... Q&A With Coach Bush


Turner Blake
Business Development & Operations

Turner Blake joined Sports Reality in February of 2018 to take charge of Business Development and Operations Management. A native of Richmond, Turner grew up competing in a combination of football, baseball, lacrosse, and track & field for St. Christopher’s School from Middle School through his senior year. After St. Christopher’s he went to Hampden-Sydney College where he kept up with weight lifting and also began working in construction management and marketing for Erik Homes in Virginia Beach’s North End where he then moved upon graduating. Turner returned to Richmond in 2015 where he continued working in construction management until ultimately beginning here at Sports Reality where he uses his knowledge of facility management, construction, and business development on a daily basis.

Kimlonte Morris

Kimlonte Morris Jr. (Coach Kim)
Sports Performance Coach

Kimlonte Morris first joined Sports Reality Performance as an intern in January 2015. He returned to Sports Reality in December 2015 after accepting a position as a Sports Performance Coach. Coach Kim received his Masters in Health and Human Performance with a concentration in Sports and Wellness Leadership from Austin Peay State University as well as his Bachelors in Business Management from Old Dominion University. He is certified by USA Weightlifting (USAW SP) and a Certified Personal Trainer by the American College of Sports Medicine (ACSM-CPT).

Prior to rejoining Sports Reality he spent time at the University of Richmond as a Strength and Conditioning intern during the summer, fall, and spring semesters. He assisted with Football under Master Strength Coach Chris Stewart (Director of Strength and Conditioning), Men’s Lacrosse and worked directly with the Assistant Strength and Conditioning Coach with all aspects of Men’s Baseball. During the summer he was named “Top Intern” for the Strength and Conditioning program.

Before entering the Sports Performance field, Kim worked in Campus Recreation as a undergraduate at Old Dominion University from 2012-2013 and then as a Marketing & Membership Graduate Assistant at Austin Peay State University from 2013-2014. Kimlonte also has experience as a sports coach where he worked as a Volunteer Football Coach at his High School Alma Mater during the 2014 season.


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